Saturday, April 25, 2009

What Should You Have In Your Daily Marketing Plan? (Video Marketing)


Ask me what I did today? I had some fun in the sun, but I also had fun making some new videos to add to my channels. Why might you ask? "Video Marketing" is extremely important no matter what opportunity you are in. It is essential that you continue to brand yourself and continue to establish yourself as a leader within your industry and this can best be accomplished with video marketing. At the end of the day, people choose to do business with other people, not the actual opportunity or program. It is also important to spread yourself virally over the internet because the search engines love [video marketing] content. Knowing how to make videos is the first step, but knowing how to get traffic and get your videos ranked high in the major search engines, such as page 1 and 2 of google is equally important if you want to be a successful internet marketer. You must know how to effectively implement seo (search engine optimization) methods into each of your videos in order to acquire the exposure you need in order to continue to drive traffic to your capture page on a consistent daily basis. The title, description and tags used in (video marketing must be properly written and you must use your keyword phrase in the correct way in order to be successful and achieve the full potential of "video marketing". I have been marketing online now for 17 months, and I continue to make video marketing a part of my daily marketing plan. Video marketing is important because it allows you to connect with your target audience and begin to create a meaningful business relationships that will allow you to attain a much higher conversion rate at the end of the day. Again, people these days want to do business with other people and they are seeking an industry leader within their chosen opportunity who not only knows how to market online, but has been successful online and is willing and able to share and teach the methods that have enabled them to be successful including "video marketing".
Until the next time,
Marybeth Angiolelli

Friday, April 24, 2009

The Best SEO Tools Available On The Internet For Marketers!


I have been utilizing a variety of SEO tools for my video marketing and content marketing since the beginning of this year (January 2009). I have found online success with many of the tools listed below to get my marketing materials ranked very high on the major search engines, in many cases these allowed me to climb to page 1 and 2 of Google within about two days. I wanted to be able to share these great tools with you!

Here’s an in-exhaustive list of some tools that will make your SEO life a bit easier. The tools have been divided into a variety of categories based on the type of functions each individual does. The list contains a mix of both FREE and PAID SEO tools that available on the internet.

Keyword Research Tools:
Google AdWords Keyword Tool – The most widely used keyword research tool by the average webmaster. Off late, the results are also supported by numbers revealing more search data. Nothing beats this free service.

WordTracker – Integrated with a massive database of over 340 million keywords, this affordable tool displays how many searches for a specific keyword have been made across the leading search engines so that you can see what the popular keywords are. This service comes with a money back guarantee.
Link Analysis Tools:
Bank Link Analyzer Link Popularity Software (Beta) – This amazing free link analysis tool displays the results about what anchor text links to a specific webpage or website.
OptiLink Link Analysis Software – This highly affordable tool analyzes various variables of a webpage like link text, incoming link popularity, keyword density ratio, etc. and pulls this data from all the popular search engines. There’s a limited-use free demo version, and the paid version comes with a money back guarantee.
Web Analytics Tools:
AWStats
– This is the most feature-packed free web analytics tool. With AWStats, you can easily track the number of unique visits in a day, their country of origin, the most viewed pages on a website, etc.
WebTrends – This tool costs quite a bit on the pocket, but is the best one out there. It can track complete user activity on a website, search engine result referrals, etc. There are more features and the interface is neat.

All-In-One SEO Tools:
WebCEO – From keyword research to search engine submission to PR checking to web analytics and more, WebCEO is the preferred SEO Suite of more than half a million businesses across the world. It’s worth the affordable charge it’s priced at.
SEOElite – From link building to link analysis to competitor analysis and more, SEOElite can do a lot good to your online venture(s) and is pretty affordable.
SEOmoz – SEOmoz is an SEO Consulting firm located in Seattle, WA (USA). However, their website is an amazing resource full of lots of helpful information on SEO and some tools, both free and paid, that can help you drive more traffic to your website(s).
Until next time,
Marybeth Angiolelli

Friday, April 17, 2009

How To Generate A Ton Of Leads For Your Opportunity & Get Paid If Your Prospects Don't Join Your Primary Business




Have you ever wondered how I have built my primary internet businesses to massive capacity? It really is so easy that I will explain it on this blog post today to enable you to benefit from what I do, so please stick with me right now!!!


It is a concept that is widely known by top internet marketers all across the globe and it is called a “Self-Funded Proposal”. If you aren’t familiar with this marketing concept , then please read a little further onward, because this WILL totally transform your Home Based Business to new dimensions GUARANTEED!


If you are already possess knowledge with the funded proposal concept and are using a “self-funded proposal” system of some kind with your internet business opportunity … then you should be commended and that is really great on your part! If you’re not using one in your marketing efforts… my question to you today is, why are you not taking advantage of this system?

Please Continue onward…


A "self funded proposal" is a way of marketing that allows the leads you generate to actually pay for themselves. Not only are your leads paying for your marketing expenses, you are at the same time generating high quality prospects that you can promote your primary business to in the future. You get paid even if they don’t join your Primary business! Now I am certain this will make you very happy as well generate an additional income stream for you as well!


This strategy starts by offering a much needed solution to a very critical problem that your prospects face by offering a free course, eBook, audio, video or resource of some kind. Promoting a “how to” resource that solves a pressing issue, will attract 10x more prospects than pitching your Home Based Business, Services Or Products.


Your prospect will enter their contact info to receive this free alternative solution. They will be taken to a sales page that promotes an upgrade of some kind for a small price. A certain percentage of your prospects will upgrade giving you a small commission that you will earn – and funding your marketing efforts!

Now in addition to that, and much more important, you are now actively building your list and if you have read anything about Internet marketing you already know that “the money is in the list”.


By offering solutions you distinguish yourself as an expert in your industry from the crowd of sales people all pitching their business opportunity within your niche. You are able to solve your prospects problems in the process. You offer valuable information and content marketing. You build trust and credibility with your prospects through active follow up. Now when you eventually present your business opportunity, your conversion percentages will dramatically increase!


This strategy will transform your online prospecting for your Home Based Business! GUARANTEED, regardless of what your opportunity is!


So, take a closer look at your business structure and see if you are just another sales person pitching your business opportunity.


Are you using A “Self-Funded Proposal” Marketing Funnel?

Once you implement a "Self-Funded Proposal" you will be able to take your business to the next level and experience real online success and reap the benefits and rewards of a well-respected internet marketer in your industry!



Until Next Time!


Marybeth Angiolelli

Saturday, April 11, 2009

Video Marketing - How To Make Money Using Video

"Video Marketing" is no longer the future of the Internet. It truly has become the here and now. Anyone who is not implementing video marketing into their daily marketing mix is missing out on a huge piece of the pie when it comes to online profits. Not only does video marketing convert better than probably any other method of marketing, but it also captures the attention of the visitor. What you actually need is the attention of your visitor when you are attempting to promote anything online, including yourself, and this is also what you need to effectively sell a prospect on your opportunity or product. If you learn how to create powerful and effective videos that offer adequate value, you will be able to generate a healthy income online.

In this blogpost, I am going to offer you three simple tips on how you can begin using VIDEO MARKETING to generate more income online.

First and foremost, in order to begin your journey into [video marketing], you will need to acquire a good camera to make your videos. For the purpose of this blog, I am going to suggest you use a Flip Video Camera. This is a very lightweight and portable camera that you can transport anywhere, while carrying it in your pocket or purse, and it shoots fantastic quality video. It is also very affordable. Any major electronics store carries this product for "video marketing" You can also purchase one online by conducting a search for the flip video camera on the Google search engine.

Next, you will need to locate some topics to provide value on. One of my favorite things to do is check out leading forums and locate questions people are wanting to know about for my particular niche or business opportunity. I will then take those questions and produce a video centering around them. My videos usually last around three to five minutes, which is ideal to be able to offer an important message, provide adequate information about a particular topic as well as give value the reader will appreciate and remember me for.

Finally, after I upload my video to youtube, I will also upload it to all of the other high traffic, major video sharing sites through tubemogul.com. This not only affords me backlinks, but it allows me to acquire the maximum exposure I am able to when it comes to my "video marketing" efforts online. It is not only possible but highly recommended to make as many videos in a single day as possible especially if you are a newbie. I suggest between two and four, especially when you are starting out online to create a presence, establish credibility and brand yourself as a leader within your industry.

With consistency in video marketing, like with any other marketing method, on any given month, one can have well over 100 videos driving targeted traffic to their website. You can only image how much traffic and how many opt ins "video marketing can potentially generate for you. Now the rest is up to you, take action, have fun making videos that are creative and add value for your niche while driving traffic to your website on a daily basis.

Until the next time,
Marybeth Angiolelli

Thursday, April 9, 2009

How To Get Backlinks?



This process is also known as inbound links, because backlinks are the links that simply point from other websites on the internet, to your website (or webpages that are located on your website). Backlinks are very important and essential because they allow your website to get ranked higher in the search engines. As a matter of fact, it is only those websites that have a lot of backlinks pointing to them, and "high-quality" backlinks at best, that acquire success with the link building aspect of Search Engine Optimization.





Here I have provided you with some insight and helpful tips on how to go about getting backlinks and a much better search engine ranking and more website traffic:





1. Submit your website to search engines and web directories on a consistent basis.





The majority of these type of services and platforms do require you to authenticate that the URL you are submitting belongs to you, or is of your website, which is almost always a very simple process anyways. Web directories and search engines take on average about one week to begin crawling on your website before they will index them.





2. Exchange links.





You can get other good websites to link to your website and you do the very same to them as well. It is best done when both the websites are somehow related to each other, either falling in the same category or catering to the same or a niche that compliments them.





3. Get one-way backlinks from websites that are similar.





With something like this, you get a backlink to your website from others' websites, but you don't have to link their website to your website. this can work miracles, especially if the site that is linking to your site is even considered the least bit close with content to an authority website that caters to the same type of target audience, readership, or vistor base. It does have the potential to result in an immediate boost of traffic including more unique website visitors.





You can obtain one-way backlinks either for free or by paying for them. High quality backlinks at most websites are priced in the range of $100 for each permanent backlink. An alternative that you can take is for you to write content and then submit it to their sites such as DMOZ.org, article directories, and even ezinearticles.com.





4. RSS Marketing.





This is not such a common way that is used to increase traffic and search engine rankings, but RSS marketing does have amazing potential to ensure long term success of your website. All you have to do is simply create RSS feeds for your website and then publish it to a variety of RSS aggregators.





While that is an overview of some very simple and excellent ways to begin building backlinks to your website, it is essential to note that such options should be used only if you are getting "high quality" backlinks. This is a time when you need to focus on establishing a reputable image for yourself and your website.

Until the next time,

Marybeth Angiolelli

Tuesday, April 7, 2009

Keyword Research - Why It Is So Important?

When you are online searching for something on the internet, people try various terms and combinations of terms to find the information that need and are searching for. What keyword research entails is finding out what terms are used the most often by people who are out there searching and attempting to build a set of keywords for a specific website, so to better position themselves to attain much higher search engine rankings of that website in the major search engines. It is standard protocol that the majority of all SEO professionals online perform as an initial step of their job and business. Now this should provide you with a sense of why there is so much hype that exists today about keyword research. Not only is it often the first step when you begin any type of SEO campaign, it is the single most important step. This is something to especially remember in your marketing efforts, the wrong keywords will not allow you to generate specific, targeted traffic, and therefore you will not be able to successfully produce the desired results you are seeking to ensure you success within your home based business opportunity. Until the next time...wishing you much continued online success, Marybeth Angiolelli

Friday, April 3, 2009

Basics of Search Engine Optimization (SEO)

If you are planning to start an online business opportunity online, it is without a doubt that you will need to make your website very search engine friendly. Regardless of what you will do with your website or how appealing it is to the human eye, you will need (real) visitors to experience true online success.

Search engine optimization is a way by which you try to legitimately get your sites ranked high in the major search engines like Google, Yahoo, and MSN. Sites that are ranked high in search engines can generate fabulous organic (natural) traffic that is absolutely free.

There are search engine spiders that will eventually crawl on your websites and then your website will be indexed in all of the major search engines very quickly. The question is why is there a need for SEO?

  • Seo is absolutely risk free, to a very large extent. Imagine - What if down the road you find out that the PPC campaign you just set up the day before has its balance reduced to zero dollars? You should not be surprised. The cheap competition does it all the time. They will get your ads clicked hundreds and thousands of times each day, and you will end up paying for each and every click, for no returns (what we call click fraud), SEO eliminates (or regulates) that risk that could potentially occur for you.
  • Reliability. Not only do the search engines bring in targeted traffic because of the way in which they work (keyword searches), they also ensure success. Now, imagine this scenario, your website is ranking higher up in all (or if not most) of the major search engines out there for a specific keyword that you have targeted. The chances of you obtaining traffic from these search results are very high, as people often do not even visit page two of the results in search engines. Check with yourself for proof on this.
  • Affordability. Over the long term, SEO can result in increased cost savings. A banner or even a PPC campaign could run anywhere from $100 to $5,000 or more per month. Effective SEO services cost about $1,000 a month on average. In the majority of cases, spending at least $1,000 a month is a major expense that would not last for more than 3 to 6 months. That is not the case with expensive advertisements.

You have two choices. You could either hire an SEO Consultant or choose to do it all by yourself. Whichever you choose, you still need to know the basics of SEO in order to understand how it all works. After all, it is your website and your business opportunity, and you are the person that is solely responsible for its success online.

These are the SEO verbage and terminology that you will want to learn more about:

  • keywords
  • keyphrases
  • alt tags, meta tags and meta description
  • link building and one-way links
  • page ranking

More on the basics of SEO will follow in the near future...

Until next time,

Marybeth Angiolelli

Sunday, March 29, 2009

Why should you submit a press release?

When you write a press release you are trying to draw media attention to a certain event or product. You should use press release sites to announce yourself as a brand name as well as your own website. By using press releases, this is one of the fastest and simpliest ways to drive more targeted traffic to your website and get more links that point back to your site when you submit your press releases to different top pr sites. Press releases take about 15 to 20 mintues to write and sumbit once you get the jist of them, and then you will be able to permanently stamp your brand on the net and get located on some of the most popular sites online while getting ranked high on the major search engines for your press release.

Many top internet marketers write their own press releases or they employ a service to do it for them if they lack time. It is very simple and all you have to do is compile a short news story in third person using a selected keyword as many times as possible without overkill and then submit your content to some of the major pr sites such as: PRLog, Free Press Releases, PRWeb, Newswire and PRNewsWire.

Your main objective when your write your press release is to promote yourself and/or your website. What is most essential is that you are continually adding value within your content for your targeted audience and they will become interested in what it is that you have to offer. When you are getting started with writing your press releases, you should write one a day to get off to a good solid start because good marketing is all about being consistent on a daily basis to ensure your success online. Remember if you have a new business opportunity you want to announce it to the world with a press release.

Saturday, March 28, 2009

Why is It Important To Use Content Marketing?

It is essential to put out good content for your opportunity on a consistent basis because if you are able to display value in your marketing materials such as articles and press releases which are free and know how to optimize utlizing search engine optimization strategies, you will be able to get your opportunity ranked high in the major search engines like google and this will show potential prospects that you know your stuff and will allow you to establish instant credibility in yourself as a leader in your industry. This will also allow you to start generating targeted traffic which will lead to more site opt ins and higher conversions.